Business Relationship Management delivers value every day—but without clear measurement, it often goes unnoticed. This workshop shows you how to demonstrate the value of BRM with practical tools, measurements, and a structured dashboard approach. Outcome: Participants will learn techniques to measure and communicate BRM value, practice applying them in strategic contexts, and receive feedback to position BRM as a recognized strategic asset.

Clear value and impact statements give leaders the language to demonstrate why their work matters. This workshop helps you define and communicate value in ways that resonate with stakeholders and strengthen your influence. Outcome: Participants will learn how to craft value and impact statements, practice applying them to different contexts, and receive feedback to ensure they resonate with leaders and stakeholders.

This course provides a thorough overview of essential business relationship management (BRM) concepts and focuses on how to advance the BRM capability to evolve culture, build partnerships, drive value, and satisfy purpose within your organization. This course includes all course materials and the certification exam.

The Evolved CBRM course is intended for intermediate to advanced BRM professionals seeking to develop their skills further and take their BRM practice from partner to practitioner. This course is designed to provide you with the knowledge and tools needed to not only understand the theory behind BRM but also to apply it in practice. --The exam will be administered on the Friday morning following the course.-- The course fee includes all course materials and the certification exam.

A clear charter sets the foundation for a strong BRM capability. This workshop helps you define the mission, vision, scope, and structure of your BRM leadership capability so it delivers lasting value. Outcome: Participants will learn how to define a BRM capability charter, practice drafting purpose, scope, and outcomes, and receive feedback to strengthen leadership alignment.

A strong BRM capability doesn’t just happen—it’s built through continuous improvement. This workshop helps you design a structured improvement approach using the BRM framework introduced in Leading with BRM. Outcome: Participants will learn structured methods for BRM improvement, practice applying them to design improvement plans, and receive feedback to ensure sustainable capability development.

Trust is the foundation of every successful relationship. This workshop provides practical tools and strategies to build, maintain, and repair trust so you can strengthen collaboration and improve results. Outcome: Participants will learn practical approaches to build, maintain, and repair trust, practice applying them in real scenarios, and receive feedback to improve collaboration and team dynamics.

Even the strongest relationships can encounter challenges. This workshop equips you with tools and approaches to diagnose relationship issues, repair damaged trust, and create strategies for long-term improvement. Outcome: Participants will learn approaches to diagnose and repair relationship challenges, practice applying structured repair strategies, and receive feedback to strengthen their current working relationships.

care about. This workshop shows you how to apply the Impact Canvas from Leading with Impact to tell a compelling story of value that resonates with your audience. Outcome: Participants will learn how to apply the Impact Canvas, practice using it to map and communicate value and impact, and receive feedback to strengthen their ability in strategic conversations.

Stories make value visible. This workshop helps you turn outcomes and impact into compelling narratives that resonate with leaders and stakeholders, strengthening influence and alignment. Outcome: Participants will learn how to craft compelling impact stories, practice applying storytelling techniques for executives and stakeholders, and receive feedback to strengthen their strategic impact.