Please select your region to see regional pricing. You can contact us for further International regional pricing.
Live online events
Business Relationship Management delivers value every day—but without clear measurement, it often goes unnoticed. This workshop shows you how to demonstrate the value of BRM with practical tools, measurements, and a structured dashboard approach.
Outcome: Participants will learn techniques to measure and communicate BRM value, practice applying them in strategic contexts, and receive feedback to position BRM as a recognized strategic asset.
29
Jan
Demonstrating the Value of BRM (Leading with Impact)
One of the biggest challenges for BRM leaders is proving the value of proactive activities—those efforts that strengthen collaboration, prevent problems, and align strategy. Because the results are often intangible, they risk being overlooked by executives and stakeholders. This workshop equips you with the language and tools to change that. You’ll explore the “6-Pack of BRM,” a practical framework for defining and measuring the value of BRM, and learn how to use it to build a dashboard that resonates with leaders. With these tools, you’ll be able to confidently show how BRM strengthens strategy, relationships, and results.
Key topics include:
Why proactive BRM activities are often overlooked and how to make them visible
The 6-Pack of BRM and how each element demonstrates value
Approaches to measuring BRM outcomes in strategic and operational contexts
Turning data into insights that influence leaders and stakeholders
Practical Elements
Use the 6-Pack of BRM to define your initial value dashboard
Apply measurement techniques to your own context
Build a plan to communicate BRM value to leaders and stakeholders
Receive feedback on your dashboard design and communication approach
Who Should Attend
Leaders at any level looking to amplify their impact through relationships
Business partners and business relationship managers who lead through influence
Executives and managers ready to break down silos and boost cross-functional teamwork
Anyone in a leadership role who wants to build trust, increase influence, and drive results
Business Relationship Management Professional® and BRMP® are registered trade marks of Business Relationship Management Institute. Certified Business Relationship Manager® and CBRM® are registered trade marks of Business Relationship Management Institute.
