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The Organizational Behaviour Management (OBM) Introduction is targeted to leaders in the organization that look to further enhance their skills to manage performance in an organization. OBM is the study and application of applied behaviour analysis in organizations that focuses on assessing and changing work environments to improve employee performance and business results, as well as employee engagement.
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The Organizational Behaviour Management (OBM) Introduction is targeted to leaders in the organization that look to further enhance their skills to manage performance in an organization. Used successfully worldwide for over 45 years, OBM has a proven track record of improving organizational performance in every field of business, in hundreds of reported cases. Based on the behavioural science called Applied Behavior Analysis, OBM is the application of this science in organizational settings. Using a 7-step protocol, OBM is targeted to measurably improve performance by focusing on behaviour instead of results only. By this it takes a positive stance towards the design and implementation of organizational change. It also helps leaders recognize and avoid the three common pitfalls of behavioural influence, making current leadership only effective in a mere 0.8% of their efforts of changing behaviour. A fact that leaves much room for improvement.
Business Relationship Management Professional® and BRMP® are registered trade marks of Business Relationship Management Institute. Certified Business Relationship Manager® and CBRM® are registered trade marks of Business Relationship Management Institute.
